July 13, 2009
Posted by: admin : Category:
Pharmaceutical
“Social networks are going to be an important alternative in holding economic success of the pharmaceutical industry. The pharmaceutical industry is starting to look more and more like the Hollywood film industry. It relies more on intense marketing of a few “blockbuster” drugs, and spends more on their marketing and sales than on the research and development needed to create new drugs. With that, they are trying to secure maximum market demand for a new product while it is still under patent protection, that is before it becomes a generic drug, which can be produced by anyone.
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